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Learn marketing insights that will teach you how to effectively market your martial arts school and grow your student base!
My name is Ryan Wheaton and I started this Web site for the same reason I started my martial arts studio, to provide a resource that I wished I had when I first started.
I was shocked to discover there weren’t any good resources for martial arts school owners on the Web that were giving insightful marketing tips and ideas that were directly applicable to a martial arts business. Everything was geared around some other industry but never the martial arts.
So, I decided to do something about it. Being a full time marketer since 1997, I wanted to write out my thoughts on how to effectively market my martial arts school and figured I wasn’t the only one who could benefit from doing so.
And, I’m really not worried that my local competitors will use this information against me because I understand that they will target differently, offer different benefits, services, and offers and will ultimately attract a different clientèle. In short, there are more than enough students to go around without us bumping heads too much.
What’s the Catch?
As you know, there are many martial arts professional associations out there asking top dollar to give you marketing secrets on how to attract students, retain students, and get your students to refer your martial arts school to their friends and family. However, I happily and freely give away all the secrets I know on this blog. The reason is simple - teaching marketing principles makes me a better marketer, just like teaching the martial arts makes me a better practitioner. With that said, I do use affiliate links to help cover the costs of the site but no one is obligated to use them.
So dig around, print out the pages, comment away, and let your other martial arts business owner friends (in other towns, of course) know about this Web site.
Thanks for reading!
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Ryan Wheaton
Martial Arts Marketing Blogger
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