Marketing Martial Arts

How to Launch a Martial Arts School Website in One Day

December 12, 2008 by Ryan Wheaton  
Filed under Online Marketing

Getting a Martial Arts School Web site Online is Easier than you Might Think!

So you know you need a Web site but you’re not sure where to start. Should you pay someone to do it? Should you learn HTML so you can do it? What’s the fastest way to get a Web site?

This post will make it so easy you can have your very own martial arts school web site in a day – and that’s no exaggeration. You can have a fully functioning martial arts school website in a day.

How To Get A Martial Arts School Website in One Day

Well, if you like this website, I can tell you how to get your very own martial arts school website using my recommended domain name registrar, hosting, and publishing software so you don’t have to hire anyone or learn HTML. And, you’ll be live within a days time at a fraction of the cost of hiring a web designer.

But first, lets look at the component parts to starting a website:

  1. A domain name
  2. A website hosting company
  3. Content management system

Step 1 – Secure A Domain Name

Securing your domain name is the first step to having a Web site and there are some do’s and don’ts you want to follow.

Ideas for Selecting a Domain Name:

  • Benefit Driven- www.getfitwithkarate.com
  • Name of School – www.kimskaratebarn.com
  • Geo Specific – www.denvermartialarts.com or www.coloradokarate.com
  • Style Based – www.mixedmartialartsguru.com or www.kenpokarateclasses.com
  • Student Base Focused – www.karateclassesforkids.com or www.martialartsforadults.com

Domain name tips:

  • Register a “.com” for your business
  • Keep it short and to the point
  • Keep it pronounceable
  • Avoid acronyms as they aren’t always memorable
  • Avoid dashes as they are hard to tell people in conversation

If you register your website at BlueHost.com mentioned below, you’ll get your domain name free. Some hosts are charging $35/yr for a domain name so this is a good deal.

Read more about How to Choose a Good Martial Arts School Domain Name.

Step 2 – Get Website Hosting

Next you need a place to host your Web site so the world can view it. Don’t go with any free hosting packages anywhere because it always means pop up windows and advertising that will distract and annoy your future visitors.

I recommend BluHost.com and spending a few bucks. Here’s why:

  • Affordable – Only $6.95/month
  • Free Domain Name – Saves you up to $35 a year
  • Reliable – They have a 99.9% up time
  • Outstanding support – USA based support team that works 24/7/365
  • Free Email Accounts – yourname@yoursite.com for the ultimate in professionalism

When setting up your hosting, you will be asked if you have a domain name or need to buy one. Enter in the domain name you want to reserve. If it’s available, they will associate it to your account which simplifies the process.

Step 3 – Content Management System

This Web site uses WordPress Blog publishing software as does my Salt Lake City Utah Martial Arts school website. A blog is something that is very much like an online journal where you can put entries in and they are displayed in reverse chronological order.

Best of all, WordPress doesn’t require any HTML knowledge and are incredibly versatile. You can change the theme (design) and add functionality (plugins) with a click of your mouse.

Read more about what makes WordPress a great choice.

Once you get your hosting activated and your domain name pointed to the right place, login into your control panel. (BlueHost.com will email you login instructions)

  1. Login to your control panel (http://www.yoursite.com:2082)
  2. Enter your username and password
  3. Scroll down to “Software and Services”
  4. Click on “Fantastico De Luxe”
  5. Click on “WordPress” under “Blogs”
  6. Click on “New Installation”
  7. Install into your root directory (do not enter anything into the “directory” field)
  8. Once installed, visit http://www.yoursite.com/wp-admin/ and enter in your username and password.
  9. That’s it!

RECAP: Three Steps to getting a Website in a day:

  1. Select and purchase a good domain name.
  2. Get Hosting at BlueHost.com for $6.95 a month (PLUS your domain name is free!).
  3. Use Fantastico from your control panel to automatically set up your blog.

Sure, you will have to write all the content and that might take longer than a day, however, putting together the website after that can be done in a day.

Come back soon to read up on how to add a theme, plugins, and configure WordPress so you can start your martial arts school Web site as quickly as possible.

Who else is using WordPress and what do YOU like about it?

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Comments

One Response to “How to Launch a Martial Arts School Website in One Day”
  1. Mike Guercio says:

    Made a WordPress site like Mr. Wheaton suggested and I’m very happy with it so far. Changes are simple and easy to make so your site stays current and up to date. It is also a time saver and what business owner doesn’t need more time. As soon as the new site was online I started getting calls. Three new prospective students told me they had checked our old site before but had not called. I didn’t ask but I don’t think that this person called because of the new site is so much better, it is, I feel they called because it was new and up dated. And yes as soon as they are enrolled I plan to ask why they called after viewing the site.

    Mike Guercio
    CCKenpo Westminster, MD
    cckenpo.com

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