Sending a monthly email newsletters for your martial arts schools can increase awareness for your service, increases repeat business and turn existing students in a sales people for your business. Not only that, but it can also build your reputation as local expert, help you to get the word out on events and promotions, and help reinforce your brand.
Building an email list of your customers and prospective customers helps you to keep in touch and soft-sell your services and can help you establish trust, add value and build community.
If you’re new to email marketing, be sure to get up to speed on some of the email marketing basics here.
And, setting up and delivering an email newsletter is easier than you think. Not only that, building a list is one of the most important things you can do for your business.
I’m often asked who I use and the answer is simple. I use AWeber.com email newsletter software and they can also help you build a list, manage it and message to it as little or as often as you want. What I like most about AWeber.com is how easily I can set up, schedule, and segment newsletters.
Why AWeber.com
Of all the email software companies out there, I use AWeber.com and have been with them since 2005. As an internet marketer, I sign up for a ton of email lists. And, I began noticing a lot of companies were using them so I suspected they were trusted software provider. I took them up on their trial offer and have never looked back since.
AWeber.com provides automated tools so you can get set up quickly and easily. You just select your list name your want to use, then the design of the form you want to use, then you choose what fields you want then they generate the code for you so you can copy and paste it into the HTML of your website. The process is really simple and a great way to build a list so you can reach out each and every month.
In fact, I use AWeber.com to send emails automatically every time a new post goes live. You can sign up for instant blog alerts here to see example of this in use.
AWeber.com Offers…
- 30-day trial for only $1
- 30-day money back guarantee
- You can change your plan later
- Monthly plans with no long term contracts
- No set up fees
- Over 150 template you can easily update
- Tons of color schemes to match your branding
- Easily add your logo and images
- Tested in all major email clients
- Personalization is a snap. Everything from first name to email address to date they joined and more.
- Plain text and HTML options available
Learn more about AWeber.com email newsletter software here.
RSS to Email
If you have a blog, they offer a great feature where an email will be automatically be sent to a subscriber list every time you publish a new post. it simply connects to your RSS feed url. For those that are on my email list, that’s the service I use. You can set your preference on how many articles need to hit before it sends, what day you want it sent, the time, and more.
Key Metrics
Another important aspect is tracking your open rate. Open rate is determined by simply taking the number of people who viewed the email divided by the number of people on your list. And, they make that as simple as anything I’ve ever seen. You can determine who’s opened your emails, who hasn’t, who clicked your links, and more.
Simple Social Integration
They also offer Twitter and Facebook integration so you can instantly send your fans and followers a link to your newest emails. It will also create an archive of past newsletters.
Copy and Paste to Blog
You can even publish your email on your website so visitors can browse your past emails, share you content with others and help build your email list, Facebook likes and Twitter followers. They make it simple for you to copy and paste to your website if you wish.
How I use AWeber.com
I use AWeber.com email newsletter software in a lot of different ways to help me reach my existing students, past students and future students.
- Monthly newsletters – Example–>
- Blog to email delivery
- Student’s only alerts
- New member education program
- Trial program updates
- Special promotions and offers
- Free guide requests
- Contact form responses
- And more.
You don’t have to be a programmer or be technologically oriented to use their software. Most of it is cut and paste friendly and they offer a ton of easy to follow instructions and demos.
AWeber.com email newsletter software helps me reach my members and potential members each month in a way that I can message them at the same time or separately if I want. You can create a students only list, a prospect list and more making segmenting as easy as point and click. I’ve never had problems with deliverability and experience high open rates so I know my emails are breaking through to their inboxes.
I could go on and on. Simply put, I highly recommend them. You just have to go check them out and see what I mean.
(NOTICE: I do make a little commission for each person who clicks my links and signs up with AWeber.com email newsletter software, but that isn’t the reason for this post. This just has really helped my business and I wanted you to know about it. If you don’t want me to make anything for any reason, just type in AWeber.com into your browser and I won’t make a dime).
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I'm Ryan Wheaton and I work with martial arts school owners to help them attract more students. Many martial arts school owners are confused at how to best market their business and feel awkward in selling situations. I help them overcome those challenges to become confident and competent in marketing and selling their services - helping them become more profitable so they can live the lifestyle they want to live. 
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