A few years ago, I wrote an article about the 8 pages every martial arts school’s website should have.
One of the components was about posting your class schedule.
If you offer a robust schedule, I recommend that you create a single page that has a simple grid that spells out your schedule by day, time, and program. Make this so easy an 5th grader could understand it. If you you only teach one or two days, you might just want to include your schedule on the frequently asked questions page.
If you have have decided to post your class schedule you’ll want to make sure it’s something that doesn’t lead to confusion. Keep your calendar simple and informative. Don’t try and clutter it with tons of details.
Remember, the purpose of your calendar is so your prospects can see the variety of options you offer should they decide to join you martial arts school. By making it easy to follow and read, you are displaying a sense of professionalism and order about your business. If someone can’t follow your schedule and creates confusion, it could just as easily turn them away.
If you don’t have many class options available because you only teach certain days and times, it may be wiser not to publish it.
Here are some samples to help get your creative juices flowing:
- Inosanto Academy
- One World Self-Defense
- Lynxx Academy
- Tristar Martial Arts
- Gracie Academy
- Kovar’s Satori Academy of Martial Arts
- Combat Systems
- All Star Martial Arts and Fitness
Do you have a killer martial arts class schedule on your website? Share a link in the comments below!
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Hi Ryan,
One idea that always worked good for us was not to post the entire schedule but only give students a very simple biz card size slip with their “current level” schedule on it. This way– all they really saw was what mattered. For beginning prospects this also keeps it real simple. They see a flexible beginner schedule and appreciate the various times. You are correct– if you confuse ‘em you lose ‘em!