Make Your Martial Arts School More Successful in 2009
December 23, 2008 by Ryan Wheaton
Filed under Online Marketing
If you are scratching your head about how to get more sign ups in the New Year so you can increase your martial arts school’s profitability, here are some solid marketing ideas to help you hit the ground running for 2009.
Here are twelve things you can start working on today to help make your martial arts school more successful in 2009:
- Buy a domain name, get some hosting, and start a blog as your website.
- Be sure you have the top 8 pages every martial arts school website should have.
- Work on search engine optimization to make your website more easily found.
- Start using Google analytics to track and measure the statistics on your website.
- Fix the top 10 common mistakes on your martial arts school’s website
- Develop a marketing calendar and get ahead of your marketing.
- Submit your martial arts school to local online directory websites.
- Try marketing your martial arts school on CraigList.
- Build a plan to get more referrals.
- Make it easy to compare your martial arts school against your competition.
- Possibly join a martial arts marketing association.
- Break through by doing what other karate schools aren’t doing.
Remember, marketing your martial arts school isn’t easy. Hopefully this list makes it a little easier to get started.
What are you going to do differently to make your 2009 better than 2008?
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I'm Ryan Wheaton and I work with martial arts school owners to help them attract more students. Many martial arts school owners are confused at how to best market their business and feel awkward in selling situations. I help them overcome those challenges to become confident and competent in marketing and selling their services - helping them become more profitable so they can live the lifestyle they want to live.
Thought you might like a couple more ideas:
13. Build out a local pay per click campaigns on Google’s Adwords.
14. Develop a monthly e-newsletter and deliver it through aweber.com.
15. Hire a professional designer such as LogoWorks.com to create your logo.
16. Develop your unique selling proposition.
17. Make sure your martial arts schools website immediately answers the three most important questions.
Hope it helps!