Marketing Martial Arts

Create a Fan Page on Facebook and Get Social!

April 26, 2009 by Ryan Wheaton  
Filed under Online Marketing

graphic-facebook-fanpage-exampleUnless you’ve been living under a rock, you’ve heard about Facebook.

According to Wikipedia, “Facebook is a free-access social networking website that is operated and privately owned by Facebook, Inc. Users can join networks organized by city, workplace, school, and region to connect and interact with other people. People can also add friends and send them messages, and update their personal profiles to notify friends about themselves.”

Did you know you can create a “fan page” on Facebook for your martial arts school for free?

Creating a fan page for your martial arts school is something you can do to further help attract and drive additional traffic to your martial arts school.  It’s another great social media way to connect with your students, suspects, and prospects.

Facebook is a great way to not only connect with your past and present friends, it’s also a great way to connect with future students and parents of future students.

If you haven’t created a fan page yet, check out the Marketing Martial Arts fan page to see the nuts and bolts of how it works.

Here are some interesting facts and statistics on Facebook:

General Growth:

  • More than 200 million active users
  • More than 100 million users log on to Facebook at least once each day
  • More than two-thirds of Facebook users are outside of college
  • The fastest growing demographic is those 35 years old and older

User Engagement:

  • Average user has 120 friends on the site
  • More than 3.5 billion minutes are spent on Facebook each day (worldwide)
  • More than 20 million users update their statuses at least once each day
  • More than 4 million users become fans of Pages each day

That last stat is pretty interesting and definitely helped convince me to create a fan page.

Login to facebook, become a fan of MarketingMartialArts.com, and see how this works!

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Comments

5 Responses to “Create a Fan Page on Facebook and Get Social!”
  1. Ryan Wheaton says:

    Anyone have good examples of some martial arts school fan pages on Facebook they want to share?

  2. Leslie says:

    Ok, I have been using facebook for a LOOOONG time and I have no idea how to make a fan page and there are no directions that I can find. I can’t even find the group I created. So, how do I make a fan page?

  3. Ryan Wheaton says:

    You can start the process here: http://www.facebook.com/pages/create.php

    Hope it helps!

  4. Ryan Wheaton says:

    UPDATE: We’ve had a bunch of people become a Facebook fan since this post went live. If you haven’t done this yet, I highly recommend you do this for your martial arts school. It will take a long time to build and grow your following, but is worth it in the long run as you build trust with your audience. Become a fan of MarketingMartialArts.com on Facebook!

  5. Hi Ryan love your site! I run a small dojo in the San Fernando Valley
    I have had a fan page for a while and it’s a great tool to communicate with teens and 20′s as well as younger parents. Here it is
    http://www.facebook.com/pages/create.php#!/pages/Woodland-Hills-CA/KSK-Martial-Arts-Academy/47596023276
    I welcome any comments and improvements.

    GP

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