How to Choose a Good Martial Arts School Domain Name
February 17, 2008 by Ryan Wheaton
Filed under Online Marketing
Securing a Domain Name is a Great Investment for Your Martial Arts SchoolGetting a good domain name for your martial arts school is the first step to having a Web site. A good domain name can help communicate professionalism, benefits of your school, and starts to tell a story.
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The 3 Questions Your Martial Arts School Web site Must Immediately Answer
February 11, 2008 by Ryan Wheaton
Filed under Online Marketing
Satisfy Your Visitors Goals so they Remain On Your Web Site and Away from Your Competitors
According to many Web site usability experts like Steve Krug, there are three simple questions every single page on your Web site must answer in order to remove any questions in their mind that they’re at the right Web site and that you can indeed help them satisfy their goals.
Usability, in a nutshell, is how well a Web site helps a visitor reach and satisfy their goals. It’s important because it helps them stick to your Web site and find what they’re looking for. And, if you’ve done your job right, you are one step closer to getting them as a student.
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Top 5 Questions to Develop a Rock Solid Unique Selling Proposition
February 4, 2008 by Ryan Wheaton
Filed under Marketing Concepts
Ask These 5 Questions to Create a USP that Cuts Through the Clutter!
With so much competition out there, you need to have a targeted statement that helps you stand out and helps prospects understand who you are, what you do and what’s in it for them. It’s called a Unique Selling Proposition.
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Top 10 Martial Arts School Web Site Mistakes and How to Fix Them
February 2, 2008 by Ryan Wheaton
Filed under Online Marketing
Are You Guilty of these Common Mistakes on Your Martial Arts School Web site?Having a martial arts school Web site is one of the most important marketing tools at your disposal.
If you already have a Web site for your martial arts school, then this list of common mistakes will help give you some direction. If you don’t have a Web site yet or are in the process of building one, you can use this as a preventative guide.
Following these simple steps can help you to attract and get more students and make your martial arts school Web site work harder for you.
Popularity: 2%
How to Develop a Unique Selling Proposition for Your Martial Arts School
February 1, 2008 by Ryan Wheaton
Filed under Marketing Concepts
Make Your Martial Arts School Stand Out from Your Competition with a Unique Selling Proposition A unique selling proposition (USP) is a necessary step when telling people what your martial arts school is all about. It gives the a preview of what they can expect and how you’re different than all the other martial arts studios in town.
Having a rock solid USP is a powerful marketing tool when used correctly.
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I'm Ryan Wheaton. I'm a marketer, martial artist and martial arts school owner. My website 
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